"Bet you didn't know processing had such big engines."
This campaign for Visa DPS (Visa's card-processing arm) had a lot of complimentary parts—print, microsite, banners, video content. This started as a marginal add-on and ended up being shown to the entire company by the CEO. Proud to say I maxed-out how good a data center video can be (and I say that with humility, having recently been dispatched to film in a data center).
This microsite delivered a year's worth of hardcore-processing marketing-points in the form of an interactive expert brainstorm.
The client was so happy we got a cake replica of the hero image (pretty accurate too).